CATEGORY: dataflow

  • Ad Analytics using Google Cloud Dataflow and Salesforce Wave

    August 8, 2015 | Author SpringML

    Understanding the impact of advertising spend and knowing how various parts of an ad campaign contribute to sales is key to measuring impact on overall advertisement strategy.   Traditional solutions that provide such analytics includes an ETL tool to transform and transfer data from one system to another, a data warehousing… [Read More.]

  • Cloud Dataflow Developer Experience

    August 8, 2015 | Author SpringML

    We got the opportunity to collaborate with Google Cloud Platform this year soon after the relationship between Salesforce and Google Cloud Platform was announced.  We worked with both Google Cloud Platform and Salesforce product managers to outline a use case that involved Salesforce CRM, Wave and Google Cloud Dataflow.  Here’s… [Read More.]

  • Customer segmentation – RFM technique on big data using Google Cloud Dataflow

    May 31, 2015 | Author SpringML

    We are quickly becoming big fans of Google Cloud Dataflow.  See our previous posts on this topic here and here.  We are excited to continue using this product and creating analytics solutions for our customers.  In this post we are going to describe how RFM technique can be applied on… [Read More.]

  • Google Cloud Dataflow

    May 17, 2015 | Author SpringML

    Google Cloud Dataflow has recently entered beta.  It provides a powerful big data processing platform in the cloud.  It’s an end to end solution that comprises compute resources, big data storage, data pipeline development and execution.  Google has open sourced the Cloud Dataflow SDKs that allows users to define data… [Read More.]