CATEGORY: einstein

  • Easy Tips for Marketing Teams to Communicate Analytics Results

    January 17, 2018 | Author Nicolai Johnson

    Some of the best data analysts are marketing professionals. Marketing teams track and pay attention to a huge amount of performance data including customer engagement, lead capture, audience interactions, events and website data. Each of these areas has several key performance indicators (KPI) including bounce rate, cost per lead, marketing… [Read More.]

  • Case classification using Einstein Intent API

    November 15, 2017 | Author Prabhu Palanisamy

    This is a quick 30 min tutorial to showcase Einstein Intent API. At the end of this exercise, you will have a good understanding of Intent API usage and its integration to Salesforce use cases. Usecase Using Intent API we will classify cases based on the description. You can use… [Read More.]