Google Cloud Partners Driving Continued Growth in IT Spend says IDC


Google Cloud recently sponsored and IDC eBook on the Partner Opportunity in a Cloud World, August 2020 that not only shows each category of the IT market will continue to grow this year, but the Google Cloud partner market will be a significant growth driver in services.  Businesses will invest $1.3 Trillion across software, services, and hardware in 2020 with the Services market reaching $571 Billion, a 9 percent increase over 2019. Google Cloud services partners will benefit not only from overall Services market growth, but expanding services opportunities resulting from Google Cloud adoption.

“Google Cloud partners like SpringML are in ‘growth mode,’ and are delivering significant value to customers who are accelerating their digital transformations,” said Carolee Gearhart, VP, Worldwide Channel Sales at Google Cloud. “We’re proud to partner with SpringML to help organizations across industries implement game-changing cloud solutions and to address the growing market for Google Cloud services.”

As a Google Cloud partner, we are benefiting from the surge in public cloud adoption and Google Cloud’s 35% year-over-year revenue growth. IDC developed a partner economic model to determine the value of the Google Cloud partner economy using Google Cloud’s revenue and growth, their partners growth numbers, and IDC’s extensive IT market data and forecasts. A survey of Google Cloud partners globally was used to validate assumptions.

IDC’s forecast model finds that Google Cloud partner market opportunities will more than triple to reach $341 billion by 2025.

Source: IDC eBook, sponsored by Google, Partner Opportunity in a Cloud World, August 2020 

Not only will Google Cloud partner revenue grow faster than Google Cloud revenue, but the net margin opportunity of $121 Billion through 2025 will also be well distributed across partner activities.

SpringML’s CEO, Charles Landry said of the opportunity to grow with Google Cloud as a partner, “We are helping our customers survive in the new normal brought on by the COVID-19 pandemic. Many of our customers are thriving thanks to the technology developed by Google Cloud, the total cost of the ownership value proposition of the offer, and the ease of doing business with Google Cloud.” As a partner, we see incredible potential in the Google Cloud ecosystem. We are investing and increasing the skills of our team with certifications on Google Cloud technologies.

For more information about how SpringML can support your team with Google Cloud services, feel free to contact us at

About SpringML
SpringML delivers data-driven digital transformation outcomes with an experimentation and design thinking mindset. We provide consulting and implementation services and industry-specific analytics solutions that deliver high-impact business value from data. SpringML is a Google Cloud partner with capabilities to plan, assess, deploy, and manage data-driven engagements. We have been awarded Google Cloud specialization based on our expertise and customer portfolio for Application DevelopmentData AnalyticsMachine Learning, and Marketing Analytics.

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